Gian — this isn't a pitch to replace your ecommerce stack. The opposite. It's a note about the layer that sits alongside it.
PSD is a fast, influencer-driven brand — the Katya Henry collection, the Attack on Titan licensed drop — running on top of La Jolla Group's shared platform. That shared infrastructure is a real ops advantage. It also means your brand-side tools and the parent platform have to hand off cleanly every single time you launch.
I run SideGuy out of Encinitas — a one-operator-plus-AI "side guy." And the one thing I want to be loud about up front: I'm not here to replace anything.
SideGuy isn't a platform you migrate to. It's the connective layer that sits on top of what you already run — the "side guy" that maps where your brand-side tools and the parent platform hand off, where a drop creates manual re-keying, and where a small automation or AI step quietly removes repeat work. Same operator-honest layer idea, applied to ecommerce ops.
Influencer and collab drops are exactly the moments a brand-side team feels the seams between a parent platform and its own tools. That's where an hour of honest mapping pays for itself — and it's the kind of operator tech help SideGuy does every day — you can see what it shipped today and the local operator layer in practice.
I'll map one PSD collection drop end to end — the Katya Henry launch, say. Every system that touches it, every spot data gets re-keyed by hand, and two or three places a small automation would save your team real hours per launch. Delivered as a custom page made for PSD. One free operator hour, no meeting, no Calendly.
→ Text PJThat's the whole ask. If the drop-map sounds useful, one text and I'll start on it. If not, no harm — and the layer-not-replacement promise holds regardless.
— PJ, SideGuy Solutions · Encinitas, CA
858-461-8054 · operator-honest, async-by-default