Del Mar Opening Weekend Business Tech Check
Del Mar's 87th season opens Friday: 21,209 people came through the gates on last year's opening day, and 513,000 over the summer. That crowd will try to find you, book you, and pay you, and any broken link fails at the exact moment you're slammed. For $150, same day, I test every customer-facing flow like a real customer (payments, bookings, contact buttons, Google hours, QR codes, follow-up texts, tracking) and hand you a ranked fix list, quick fixes done on the spot. Text 858-461-8054 before Thursday and it's done before the gates open.
A stress test is coming either way. The only choice is whether it happens before Friday with one calm operator, or during Saturday's rush with real customers.
What Gets Checked (Every Item, Like a Real Customer)
| System | What I test |
|---|---|
| Payment links | Every pay/deposit/invoice link clicked and test-completed on mobile · Venmo/Stripe/Square flows actually finish |
| Booking + reservation forms | Submitted end to end · confirmations actually arrive · mobile keyboard and date-picker sanity |
| Website contact buttons | Call, text, email, directions: every button on your site pressed on a real phone |
| Google Business Profile | Hours (incl. race-day reality), phone, menu link, booking link, photos current · the #1 silent killer for event weekends |
| Text follow-up flow | What happens after someone reaches out · does anything answer, and how fast |
| QR / menu / order links | Every printed and posted code scanned fresh · dead QR codes are opening-weekend classics |
| Mobile page speed | Your site loaded on cellular from a phone in a crowd · if it takes 8 seconds, the customer is already at the next place |
| Ad + conversion tracking | If you run ads: do clicks actually track, or is the weekend spend flying blind |
How It Works
| Step | What happens |
|---|---|
| 1 · Text | Text 858-461-8054 with your business name. Two questions back, that's the whole intake |
| 2 · Same-day check | 60-90 minutes, done from my desk like a real customer · you don't have to do anything |
| 3 · The fix list | Ranked by what loses money first, in plain English · five-minute fixes done on the spot, bigger ones scoped honestly |
| 4 · Done before Friday | Text by Thursday, checked before the gates open at 11:30 Friday morning |
$150 · Same Day · One Operator
No retainer, no meeting, no agency handoff. One local operator (Solana Beach, ten minutes up the road from the track) testing your systems the way 21,000 racegoers are about to. If everything passes, you get that in writing and enjoy your weekend. If something's broken, you'll know Wednesday instead of Saturday.
