Missed-call text-back · quote comparison · financing explainer · local SEO · dispatcher intake · emergency routing · Google Business — shipped in 2 weeks for $4,500 fixed-scope. The human layer to all the excellence on the internet — for HVAC contractors who don't want to lose another after-hours call to voicemail. Direct line: 858-461-8054.
Every line is a concrete artifact delivered to your accounts. No "advisory" without shipped configuration.
Twilio-powered auto-text triggered when a call goes to voicemail. "Hey it's [Company] — sorry we missed you. Quick reply: what's the issue + your address?" Recovers 30-50% of missed bookings within 5 minutes.
A page on your domain showing your typical prices vs typical local-market HVAC rates (anchored to your zip). Pre-empts the "your prices seem high" objection. Builds trust before the in-home visit.
Synchrony / GreenSky / Wisetack options laid out clearly. Application links, what each requires (credit score, income), monthly payment examples for a typical $8K furnace install. Removes payment friction.
5-10 service-area pages (your top cities/zips) with proper LocalBusiness + Service schema. Targets "[city] HVAC repair" + "[zip] AC service" + "[city] furnace install" queries. Shows up in Google Maps + local pack.
Text/web form that captures lead, asks 5 qualifying questions (issue type, address, urgency, equipment age, prior contractor), routes to the right tech in your CRM (ServiceTitan / Jobber / Housecall Pro). Reduces dispatcher phone time by ~40%.
After-hours flow that triages emergency vs next-day. "No heat with kids in house" → text the on-call tech immediately. "Strange noise from AC" → schedule for tomorrow. Stops you getting woken up for non-emergencies.
Photos audited + uploaded (interior, before/after, team, trucks). Weekly post template. Q&A pre-populated. Review-response templates (5-star + 4-star + 3-star + 2-star + 1-star). Cited by Google AI Overviews for "best HVAC near me" queries.
One free follow-up session 30 days after rollout. Tune missed-call text copy based on actual response data. Adjust dispatcher intake questions if leads are stuck. Refresh Google Business posts.
Operator honesty: there are 5 situations where the HVAC Operator Pack is the wrong call. Naming them upfront so you don't waste a kickoff.
Posted prices because operator-honest means you should know the cost before the kickoff call.
Full 7-component pack for one HVAC business. ~2 weeks. 30-day post-launch check included.
Best when: 1 HVAC business, $300K+/yr revenue, 6+ months operating, residential service focus.
Same pack on a sister trade business (plumbing, electrical, roofing) under same ownership.
Best when: you own 2+ trade businesses sharing dispatch / answer service.
Third + business onward priced down. Shared CRM integration where applicable.
Best when: small home-services portfolio (3-5 trade businesses).
Multi-location HVAC operator (3+ branches). Per-location SEO, shared dispatcher intake.
Text PJ for a multi-location quote.
Comparison to typical alternatives: HVAC marketing agency retainer = $1,500-3,000/mo (~$18-36K/yr) forever, you don't own the systems. Full-service answering service = $200-500/mo ongoing. SideGuy install = one-time $4,500 — and you keep the systems. Pays back in 60-90 days for most $500K+/yr contractors via the missed-call text-back component alone.
Day-by-day reality of a typical single-operator install ($4,500, 2 weeks).
The 7 questions every contractor asks. Answered upfront so we can spend the kickoff call on your specific business.
Seven concrete components: missed-call text-back, quote comparison page, financing explainer, local SEO service-area pages, dispatcher intake flow, emergency routing, Google Business Profile optimization. Plus a 30-day post-launch check.
$4,500 fixed-scope for one HVAC business. +$3,500 for a sister trade (plumbing/electrical/roofing). +$2,500 for each business after. Multi-location is custom. Half due at kickoff, half on delivery.
Yes — integrations route through your existing platform. Missed-call text-back creates a lead in your CRM. Dispatcher intake creates a new lead with the same fields. Emergency routing respects your dispatch rules. We don't replace your CRM; we add the front-end layer.
2 weeks. Week 1: Twilio + missed-call text-back live + Google Business audited + quote page drafted. Week 2: financing explainer + local SEO pages + dispatcher intake + emergency routing + handoff. Day 30: free check-in.
Pack works better for solo operators. You can't answer every call when you're under a furnace — missed-call text-back recovers those. Dispatcher intake auto-qualifies so you only call back qualified leads. Emergency routing prevents non-emergency middle-of-the-night calls.
Skip if: under 6 months in business, mostly commercial new-construction (different motion), already on a $3K/mo agency retainer, planning to retire/sell in 12 months, or your bottleneck is licensing/staffing not marketing.
Marketing agency = $1.5-3K/mo retainer forever, you don't own the systems, cancel = everything stops. SideGuy install = one-time $4,500, you keep the systems, no ongoing dependency. Different incentive (retention vs delivery), different outcome.
Text PJ a paragraph about your business (service area, last 12-mo revenue, current CRM, the pain point that made you read this). We'll reply within hours with a yes/no on fit and confirm the kickoff. No discovery-call gauntlet.
📲 Text PJ — describe your business 📞 Call 858-461-8054If you're evaluating SideGuy for HVAC work, these pages show how the operator-honest doctrine applies across other categories.
I'm almost positive I can help. If I can't, you don't pay.
No signup. No seminar. No bullshit.