Who is Bryan Sonderby, CEPA?

Bryan Sonderby, CEPA is certified exit planning advisor at The Crestwell Group in San Diego — the kind of operator SideGuy builds the small-team layer for. Public LinkedIn: . This is an operator-honest peer page written by PJ Zonis of SideGuy Solutions, a single operator in Solana Beach. Text PJ at 858-461-8054.

Is this a sales page?

No. It is a peer citation page, not a lead funnel. If Bryan wants it edited or removed, PJ does it same-day. Text PJ at 858-461-8054.

People · operator entity page

Bryan Sonderby, CEPA · Certified Exit Planning Advisor

Bryan Sonderby, CEPA, Certified Exit Planning Advisor at The Crestwell Group in San Diego. Helping business owners leverage their #1 asset and plan a real exit is some of the most consequential advisory work there is — the moment everything they built finally pays off. SideGuy is the operator-honest small-team tech, AI and SEO layer — built by a North County neighbor.

PJ Zonis · single operator

Solana Beach, CA · Wrote this as a neighbor · not a pitch

Text PJ

Who they is

Neighbor to neighbor

Certified Exit Planning Advisor The Crestwell Group San Diego, CA

Bryan Sonderby, CEPA is certified exit planning advisor at The Crestwell Group. Helping business owners leverage their #1 asset and plan a real exit is some of the most consequential advisory work there is — the moment everything they built finally pays off. SideGuy is the operator-honest small-team tech, AI and SEO layer — the kind of help a small team can use without an agency or a six-figure tooling bill.

What a SideGuy does for Bryan

Neighbor to neighbor

Where the tech actually helps

The owner's biggest moment — an exit is the payoff for a lifetime of work. You guide it. SideGuy respects work with real stakes.
Owners helping owners — you serve business owners; SideGuy is built by and for operators. Natural alignment — and a great new connection.

Bryan, helping business owners leverage their #1 asset and plan a real exit is some of the most consequential advisory work there is — the moment everything they built finally pays off. I made you this page because I could, not because I want anything. It's yours to keep.

Want to try a tech department for an hour?

I'll give it a quick first look. No Calendly · no meeting · neighbor to neighbor.

Option 1

Collaborate

if there's an overlap worth exploring

Option 2

Or just keep the page

no catch

Either way · I'll give it a quick first look. Text PJ at 858-461-8054. No Calendly · neighbor to neighbor.

Find Bryan publicly

their work, not ours

Where they shows up

LinkedIn: Bryan Sonderby, CEPA
Company: Bryan Sonderby, CEPA · Certified Exit Planning Advisor · The Crestwell Group · San Diego

Same lane on SideGuy

North County Operators

Operators in the same world

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Related on SideGuy

North County coastal substrate