SGSideGuy
People we work with
Text PJ

People · operator entity page

Charlie Gifford · carrying a number in the most technical room in sales

Mid-Market Account Executive at GitLab — selling the platform developers already have opinions about, to buyers who bring their engineers to the call.

Who Charlie is

The technical-sales seat

Mid-Market Account Executive GitLab DevTools + DevSecOps Technical sales

Mid-market is the honest tier: deals big enough to be complex, teams small enough that the AE does everything — research, multithreading, POC wrangling, procurement. The AEs who last are the ones who systematize the grind instead of grinding harder.

What a SideGuy does for Charlie

Where a one-person tech layer fits an AE's week

Where the tech actually helps
  • Account briefs that build themselves — A living page per account before every call: the org, the stack, the news, the angle.
  • Follow-ups that sound human — Sequences tuned by an operator, not a template farm.
  • Champion leave-behinds — Living pages your champion can forward internally — a PDF dies in a downloads folder; a page travels.

Charlie, you do the part no tool does: reading a technical room and earning the next meeting.

SideGuy is the layer underneath — briefs, follow-ups, leave-behinds — the rig that hands an AE hours back every week.

Want to try a tech department for an hour?

I'll give it a quick first look. No Calendly · no meeting · neighbor to neighbor.

Either way · I'll give it a quick first look. Text PJ at 858-461-8054. No Calendly · neighbor to neighbor.

Find Charlie publicly

Charlie's work, not ours

Where Charlie shows up

Same lane on SideGuy

Operators in the tech lane

Related on SideGuy

North County coastal substrate

PJText PJ →858-461-8054