Louis Amaya is ceo & founder at PEMCO Capital Management in Encinitas — the kind of operator SideGuy builds the small-team layer for. Public LinkedIn: . This is an operator-honest peer page written by PJ Zonis of SideGuy Solutions, a single operator in Solana Beach. Text PJ at 858-461-8054.

Is this a sales page?

No. It is a peer citation page, not a lead funnel. If Louis wants it edited or removed, PJ does it same-day. Text PJ at 858-461-8054.

People · operator entity page

Louis Amaya · CEO & Founder

Louis Amaya, CEO & Founder at PEMCO Capital Management in Encinitas. Running a capital management firm and sitting on Fed and NSBA panels means you see the small-business economy from the capital side — where real operators live or die. SideGuy is the operator-honest small-team tech, AI and SEO layer — built by a North County neighbor.

PJ Zonis · single operator

Solana Beach, CA · Wrote this as a neighbor · not a pitch

Text PJ

Who they is

Neighbor to neighbor

CEO & Founder PEMCO Capital Management Encinitas, CA

Louis Amaya is ceo & founder at PEMCO Capital Management. Running a capital management firm and sitting on Fed and NSBA panels means you see the small-business economy from the capital side — where real operators live or die. SideGuy is the operator-honest small-team tech, AI and SEO layer — the kind of help a small team can use without an agency or a six-figure tooling bill.

What a SideGuy does for Louis

Neighbor to neighbor

Where the tech actually helps

Capital meets operator — you fund and advise the small-business economy; SideGuy builds the tech layer for it. Same people, different lever.
Skin in the game — Fed panel + NSBA leadership = you actually shape the conditions operators work in. That's rare and worth knowing.

Louis, running a capital management firm and sitting on Fed and NSBA panels means you see the small-business economy from the capital side — where real operators live or die. I made you this page because I could, not because I want anything. It's yours to keep.

Want to try a tech department for an hour?

I'll give it a quick first look. No Calendly · no meeting · neighbor to neighbor.

Option 1

Collaborate

if there's an overlap worth exploring

Option 2

Or just keep the page

no catch

Either way · I'll give it a quick first look. Text PJ at 858-461-8054. No Calendly · neighbor to neighbor.

Find Louis publicly

their work, not ours

Where they shows up

LinkedIn: Louis Amaya
Company: Louis Amaya · CEO & Founder · PEMCO Capital Management · Encinitas

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