Who is Nicole Soares?

Nicole Soares is a end-of-life care advocate in Encinitas, the kind of local operator SideGuy builds the small-team tech layer for. Public LinkedIn: https://www.linkedin.com/in/nicole-soares/. This is an operator-honest peer page written by PJ Zonis of SideGuy Solutions, a single operator in Solana Beach. Text PJ at 858-461-8054.

Is this a sales page?

No. It is a peer citation page, not a lead funnel. If Nicole wants it edited or removed, PJ does it same-day. Text PJ at 858-461-8054.

People · operator entity page

Nicole Soares · End-of-Life Care Advocate

End-of-Life Care Advocate in Encinitas. The work around a good death is some of the most human, courageous work there is, the part of life most people will not face. SideGuy is the operator-honest small-team tech, AI and SEO layer, and a local hand for anything tech.

PJ Zonis · single operator

Solana Beach, CA · Wrote this as a neighbor · not a pitch

Text PJ

Who she is

Local Encinitas operator

End-of-Life Care Advocate Encinitas Encinitas, CA Encinitas, CA

Nicole Soares in Encinitas. The work around a good death is some of the most human, courageous work there is, the part of life most people will not face. SideGuy is the operator-honest small-team tech, AI and SEO layer, and a local neighbor who is a text away for any tech help.

What a SideGuy does for Nicole

Local operator to operator

Where the tech actually helps

Local, here for anything — both in Encinitas. If a tool, a page, or a tech headache ever needs a hand, SideGuy is a text away, no agency, no funnel.
A workflow worth turning permanent — if a repeating task is worth making run itself, that is exactly what SideGuy builds.

Nicole, the work around a good death is some of the most human, courageous work there is, the part of life most people will not face.
Fellow Encinitas local here. If you ever need a hand with anything tech, I am a text away. No funnel, no pitch.

Want to try a tech department for an hour?

I'll give it a quick first look. No Calendly · no meeting · neighbor to neighbor.

Option 1

Local, anything-tech help

Stuck on a tool, a page, a setup, anything tech? Text PJ. Both local, first look is free.

Option 2

Collaborate or send overflow

If a team needs the small-team tech or SEO layer, text PJ.

Either way · I'll give it a quick first look. Text PJ at 858-461-8054. No Calendly · neighbor to neighbor.

Find Nicole publicly

her work, not ours

Where she shows up

LinkedIn: Nicole Soares
Company: End-of-Life Care Advocate, Encinitas

Same lane on SideGuy

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Operators in the same world

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