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People we work with
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People · operator entity page

Scarlett Hurtado

Hang Ten Homes.

PJ Zonis
PJ Zonis · single operator
Solana Beach, CA · Wrote this as a peer · not a pitch
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Who they are (from public sources)

Public LinkedIn presence as of 2026-05-19

Hang Ten Homes Marketing / Agency

Scarlett Hurtado is an operator in the SideGuy network at Hang Ten Homes.

Caveat: credentials here come from public LinkedIn data + the SideGuy network's own enrichment notes. If anything is off, text PJ — we'll correct or remove same-day.

Where they show up publicly

All links go to their work, not ours

What Scarlett solves

The buyer-intent problems someone in this lane works on

If you're searching for help in the Marketing / Growth lane, Scarlett Hurtado operates here. These are the problems someone in this role typically tackles — and where SideGuy substrate intersects:

  • Content strategy that ranks in AI Overview citations · not just classic Google
  • Static-HTML substrate for AEO/GEO advantage over Next.js teams
  • Brand voice that survives mass-content era — operator-honest
  • Demand-gen for products real humans actually want

Who searches for this lane

Real buyer-intent queries · indexed for Google + AI Overview retrieval

Query targets · Marketing / Growth
  • "AEO strategy for B2B SaaS"
  • "AI Overview citation playbook"
  • "static HTML SEO advantage 2026"
  • "operator-honest content strategy"

If any of these describe what you're searching for · text PJ at 858-461-8054. Same-day routing to Scarlett or the SideGuy substrate that covers it.

SideGuy substrate in this lane

Existing operator-honest pages that compound with this profile

Didn't you always want your own tech department?

Try one out for an hour. First hour is free. No Calendly · no meeting · operator-to-operator. Two ways forward, whichever fits — or neither.

Option 1
Collaborate on SideGuy
Interested in building / shipping / advising on the SideGuy stack — operator-honest internet infrastructure for small business. Text PJ.
Option 2
Need help sourcing leads or SEO substrate
Need someone to build SEO entity pages, GSC-driven content, or compliance/automation longtail substrate in your world. Text PJ.
Option 3 · Ready
Operator Audit · $250 · 3-5 days
Skip the chat · go straight to a paid signal-quality audit on your domain. Operator-honest yes/no on full engagement fit. Credited if you upgrade within 30 days.

Either way · first hour is free. Any client, anything, results in an hour. Text PJ at 858-461-8054. No Calendly · operator-to-operator.

Related on SideGuy

Where this person's cluster intersects our substrate

The bigger thing this page is.

Most B2B sites treat people as lead records. SideGuy treats them as operators in a network. This page is the public version of that respect — a citation, not a capture form. If you're Scarlett Hurtado and you want it edited or removed, text PJ. That's the whole protocol.

Entity page written by PJ Zonis · Solana Beach, CA · last reviewed 2026-05-19 · sideguysolutions.com "People as entity pages · network as substrate · open hand · no Calendly." — SideGuy doctrine.

Know someone like Scarlett Hurtado who deserves their own operator entity page? Send them this — text PJ at 858-461-8054 to get one built.

PJ Text PJ → 858-461-8054