SideGuy Text PJ
SideGuy Vertical Playbooks

Pick your lane.
Get the playbook.

Three vertical AI playbooks for San Diego operators. What to build, what to skip, real ROI math, all on real public URLs (no login walls).

Each playbook is written for a specific buyer profile — same shape, very different content. Pick the one that matches your seat, skim the 60-second quick answer, then text PJ if anything resonates.

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For Directors + Founders

AI for San Diego Operators

For Directors, Founders, and team leads at SD orgs — institutional, agency, healthcare, real estate, hospitality, public sector.

  • Sub-60s lead/intake response
  • "Ask the docs" internal RAG
  • Meeting + doc summarization
  • AI-assisted scheduling
  • Automated review follow-up
Read the operators playbook
🤖
For Agency Owners

AI for SD Marketing Agencies

For agency owners + partners + managing directors at SD shops — independent, performance, brand, social.

  • Per-client proposal pages on real URLs
  • AI-augmented client reporting
  • RAG over briefs + case studies
  • Sub-60s new-business response
  • Automated client onboarding
Read the agencies playbook
🏡
For Brokers + Brokerages

AI for SD Real Estate Brokers

For independent brokers, team leads, and brokerage marketing directors at SD shops — Sotheby's, Compass, indies.

  • Per-listing analysis pages ($100/24hr)
  • AI-augmented listing copy + distribution
  • Neighborhood buyer education pages
  • Sub-60s buyer/seller inquiry response
  • Automated post-close follow-up
Read the brokers playbook
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For Luxury + HNW Brokers

AI for SD Luxury Real Estate

For brokers handling $5M+ inventory across La Jolla, Rancho Santa Fe, Del Mar, Coronado, Solana Beach.

  • Cinematic per-property micro-sites ($300/48hr)
  • AI-augmented private HNW buyer briefs
  • Off-market deal-flow intelligence dossiers
  • International / HNW concierge automation
  • Long-arc seller relationship CRM (7-10yr)
Read the luxury playbook
🏥
For Healthcare Practices

AI for SD Healthcare Practices

For clinics, med spas, longevity centers, dental, and specialty groups across SD. HIPAA-aware from day one.

  • AI-assisted pre-visit intake → pre-visit brief
  • No-show + dormant-patient reactivation
  • Post-visit care plan + follow-up automation
  • Patient education content engine
  • Internal ops dashboards (no PHI in dashboard layer)
Read the healthcare playbook
📊 ANTI-BLOAT · SD

Affordable Software vs Enterprise SaaS

For mid-market businesses overpaying for Salesforce, HubSpot, NetSuite, Workday. Custom builds at 10% the cost.

  • Custom CRM ($8K) vs Salesforce ($24K-180K/yr)
  • Custom ATS ($5K) vs Greenhouse/Lever ($15K-40K/yr)
  • Internal dashboards ($10K) vs Looker/Tableau ($30K-120K/yr)
  • You own the code. No vendor lock-in. No renewal hike.
Read the anti-bloat playbook
🏡 N. COUNTY · RE TECH

North County RE Tech + AI Help

For SD coastal realtors. Per-listing reads, custom buyer briefs, AI workflows at reasonable cost.

  • Per-listing reads ($100, 24-hour turn)
  • Per-buyer custom briefs ($100-300)
  • Listing-template workflow ($8K, then $0/listing)
  • 9 N. County coastal cities covered
Read the N. County RE playbook

Coming next

Verticals on the build queue. Want one prioritized? Text PJ.

🍽️ Restaurants + hospitality 🏗️ Construction + contractors ⚖️ Legal + professional services 💪 Fitness + wellness 🎓 Education + training 🧘 Spa + med-spa ops
💬 Text PJ — request a vertical playbook 858-461-8054 · Local in Encinitas, no agency, no retainer
Text PJ
Text PJ
858-461-8054